
Business Transformation Strategy 2016-2018
DraexlmaierBusiness Challenges
- DRX had knowledge transfer difficulties between the main headquarters and other geographical locations of the company
- This challenge was affecting the identity of the company and their offers, customer relationships and bottom line of the company
How we Helped
- Y-Mobility worked with DRX to develop a business transformation strategy to allow DRX to improve relationships with customers and adapt to the new changes in the market
Business Development & Relationships
- Increased customer satisfaction and improved relationships with OEMs in current projects
- Increased the DRX business pipeline in the UK by 45% in Electrical
- Supported the development of electrification Go To market strategy
Product Strategy
- Developed a product strategy to maintain the market positioning and increase the bottom line focus in electrification and distribution of architecture systems
Open Innovation
- Y-Mobility developed an open innovation strategy focus on 7 projects to transform the company and increase revenues from 2018 to 2022